Built to Last Audio
Built to Last by Jim Collins and Jerry Porras examines 18 enduring "visionary" companies, revealing they succeed not through brilliant ideas or charismatic lead
Built to Last by Jim Collins and Jerry Porras examines 18 enduring "visionary" companies, revealing they succeed not through brilliant ideas or charismatic leaders, but by building a lasting, adaptable organization with a core ideology (values and purpose). They achieve long-term success by blending this core with a relentless drive for progress.
